Olaf Benz Men’s Underwear & Swimwear

Olaf Benz is a German based brand created by Alfonz Kreuser. The styles are exotic and adventurous, but very high quality. Each and every item out of this European underwear design house is overseen and designed by the man himself, ensuring this quirky label keeps to its strong design principles.

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Brand Profile

The German town of Chemnitz is where Olaf and his team of men’s underwear designers hang their hats.  There, the factory which produces thousands of pairs of boxer shorts, trunks, briefs, and thongs with flamboyant designs, employs a staggering 70 people.  This figure shows just how popular these undies are with men all over the world.

Olaf Benz Brand Ethos

Olaf Benz designs are vibrant and cutting edge.  The Menswear lines and swim collection is a truly world-class representation of underwear designed for men who really like to look and feel sexy and fabulous.  Not for the shrinking violet, his designs have that famous “German” look.

The design principles are underpinned by a strong commitment to quality and comfort. This is exactly what you’d expect from German engineered briefs!

Olaf Benz is marketed alongside Manstore, which is famous for its outrageous and flamboyant designs. If you’re a fan of mesh, faux leather, and fetish styling check it out.

Key Cuts & Collections

The Olaf Benz Men’s Underwear collection has many strings to its underpant bow. Their aim is to find the right fit for every man. Briefs, boxers, strings and bodysuits form the core underwear ranges. The swim strings and shorts are hugely popular with many men here in the UK who can’t find more “European” styled swimwear in mainstream shops.

Olaf Benz Underwear Cuts


Yep, boxer short free zone! Begone foul waistbands, there’s no place for you in our underwear drawer. The hipsters feature low slung cuts and skimpy short styling with minimal waistband.  A smooth, sculpted look combined with funky prints and comfortable pouch technology makes a sexy statement without compromising on comfort.


Another popular underwear cut that you’d struggle to find on the UK high street. Olaf Benz bodysuits feature minimalist lines, smooth fabric, and lots of comfort built in. The fabrics are often elastic and soft and in a range of classic colours. Even harder to find are the swim bodysuits. We’ve not seen many of these on our internet travels, but they are increasingly popular in the European markets.


The leggings are sporty, smooth, and comfortable. Ideal for working out at the gym, running, or just for fashion. Men’s leggings and tights have become increasingly popular amongst men who need their performance attributes for sporting activities.


There’s lots of cuts to choose from, all fashioned in the high quality, comfortable fabrics that this brand has become famous for. If there’s a cut you’ve thought of, Olaf Benz has probably got it. String tangas, brazil briefs, tangas, sporty briefs, and more.


As you’d expect, high quality fabrics and comfortable cuts have ensured the thongs have a legion of loyal fans. If you’re looking for a string or thong suitable for everyday wear, you’ll find it here.

Olaf Benz Men’s Swimwear

If German swim cuts are your idea of heaven, then you’ve reached the pearly gates right here.

Swim Thongs

Would it be German swimwear if there weren’t swim thongs? Didn’t think so. Eye popping colours are combined with a comfortable front pouch for some daring beach styling. The sheer volume of choice will have swim string and thong fans in an utter spin.

You can also find tangas and skimpy swim briefs to wear by the pool, but this brand does have an unparalleled string selection. Minimal, sexy, and great for your suntan!

Swim Briefs

Set aside any notion of prudish swimming trunks right now, the swim briefs in this collection are skimpy, well cut, and available in a range of eye-catching fabrics!

We love Olaf Benz Men’s Underwear and Swimwear for its brilliant German styling.

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